Christine Francoeur

Christine Francoeur

Have you ever felt defined or limited by life’s challenges? Or maybe you’ve felt overwhelmed and felt like you just had no space to do what you really wanted to.

Even if you use your skills, you might question if it really matters or if you’ll ever truly use your full potential. It might even feel like creativity is a luxury that you can’t afford.

Christine Francoeur is a coach, yoga and mindfulness teacher and writer who knows this struggle deeply. Christine is a breast cancer and still birth survivor, but that’s not how she defines her story. Christine knows that the truth of her story is how she used mindfulness to overcome false ideas about who she thought she was and how her life should look. The internal freedom Christine has found has also allowed her to reconnect with her creative self, reclaim the writer within, and go on to help heal others through her work as a coach, yoga and mindfulness teacher, and writer.

Watch now to own your most powerful story.

In this interview dive into:

  • Why personal tragedies are powerful opportunities to see who you truly are
  • How to tap back into the healing power of creativity
  • How vulnerability can be a superpower in your life
  • Three questions to ask to write a killer about page that shares your most authentic story
  • What’s really required to make an impact in the lives of others (it’s so much simpler than you think!)
  • How to know if you’re really on the right track in any area of your life

Plus, Christine shares a powerful story that about taking a leap of faith to listen to her inner wisdom that led to a deep prayer being answered.

This interview will help to open your heart, get unstuck and step into flow again.

Book a coaching call with Christine here.

 

David A. Roberston

David A. Roberston

How can you help with what you choose to do?”

This is the essential question that David A. Roberston asks the thousands of students he speaks with every year.

A decorated Canadian writer, David has been the recipient of many awards including two Governor General Awards. Recently, David’s Misewa Saga series was acquired by ABC Signature, a subsidiary of Disney Television Studios. David also has an award-winning CBC podcast. He is a member of Norway House Cree Nation and currently lives in Winnipeg.

In David’s interview you learn how to:

  • Help others by speaking your truth
  • Deal with a terrible review
  • Use boldness to make your work better
  • Make mental health needs a priority
  • Be an agent of change

Make a donation to support Residential School Survivors here.

Alyssa Gallant

Alyssa Gallant

Alyssa Gallant is a social media expert, content creator, and entrepreneur from Prince Edward Island. 

For the past ten years, she has been working with brands, artists, and companies with their social media and music industry needs. Alyssa was nominated for Music Nova Scotia’s ‘Manager of the Year’ in 2018 and 2017, and has a long list of high-profile clients and accolades. 

In this conversation Alyssa and I discuss how to move forward with social media if it’s an area that makes you nervous or you are ready to take it to the next level.

Listen in to hear Alyssa cover:

  • What to do if you are nervous about posting on social media
  • How a passion project can take on a life of its own
  • Why a small business has a unique edge
  • How to choose the right social media platform for you
  • Why it’s important to know if you are shy or nervous about social media and what to do in each case
  • Why asking for help as an entrepreneur is an important skill that you need to cultivate.

Leonie Dawson

Leonie Dawson

Leonie Dawson is an internationally best-selling author of the 2022 Goal Getter workbooks & planners which have been used by over 450,000 people worldwide.

A multi-passionate entrepreneur, Leonie has generated over $12 million in revenue while only working 10 hours a week.

In this conversation Leonie and I discuss how she makes over 1 million dollars a year, working part-time, creating what she likes and having tons of fun along the way.

Listen in to hear Leonie cover:

  • Why she left social media and why it was a waste of time for her business
  • How to step into your creative dream business and work a day job
  • How to turn your client lifecycle into decades
  • Why you were born to enjoy yourself
  • How to use your intellectual property to start creating streams of income
  • Why it’s essential to leave yourself time to play.

Lisa Borin Miller

Lisa Borin Miller

Lisa Borin Miller is an artist, entrepreneur and creator of the Intentional Creator Summit and Intentional Brand School.

Lisa has learned that being an artist gives you skills that naturally translate to entrepreneurship. Yet, so many creators struggle to see their value, understand why their creativity is so powerful and miss opportunities to thrive. After working with hundreds of creators, many brand clients and businesses, Lisa wants to share what she has learned that will help you.

Listen in to hear:

  • What to do if you’re frozen with a lack of confidence
  • How to recognize your soul calling
  • What an intentional brand is
  • Why DIYing your brand can be a resource-sucking trap
  • The pitfalls of a superficial brand
  • The biggest pain point of creators that might surprise you
  • The one question to ask to avoid burn out
  • What to do if you don’t know what to offer or sell.

Changing Ways

Changing Ways

Changing Ways gave me the task of working with them to find the language and approach to connect with their clients who are seeking support for dealing with family violence. We wanted to create a Communications Plan that would speak to donors about the important need to support this community work, but we needed to create a plan that was primarily centered on motivating their clients to get support. We also wanted to create a design approach that was welcoming, catered to their range of client demographics, and could be shared as helpful and positive resources that clients wouldn’t feel embarassed to use. Family violence affects everyone, it was rewarding to create an impactful plan to support a trauma-informed approach to care.

Details

Consultation, Brand Identity Updates, Social Media & Advertising Concepts

Creative Direction & Design: Lisa

Fuller HR

Fuller HR

Connecting the dots is something that comes naturally to Lisa Fuller, and it’s something that she is known for at Fuller HR. Lisa is an amazing HR leader who ensures that she prioritizes giving back whenever possible. Fuller HR was ready for a brand that showcased their forward thinking firm as approachable and professional. We created an aesthetic and language that featured a coastal palette, simple and playful touches and photos that helped Lisa and her team shine.

Details

Brand Identity, Website Design & Build, Copy Editing, Print Materials,  & Stationary Suite, Photography Plan

Creative Direction & Design: Lisa

Email Signatures: Ian

Photography: Katherine Stewart

 

Monique Walsh

Monique Walsh

Monique Walsh is an Executive Director in the health care industry. Monique recently started her journey as a consultant after completing her PhD in health care leadership.

One of the goals we had in mind was a tagline that captured Monique’s ability to manage change, facilitate a collaborative approach, and also capture her incredible ability to be the calm in the storm. We also wanted to avoid pigeon-holing her job title as her role often involves diverse tasks. A tagline is something that many people need support with and it’s worth working towards until it sits right.

One element that jumped out when Monique spoke was an image of tree rings in her office. She also used this imagery to describe the organic process of growth that she witnesses clients experience. While it can seem that we may face the same challenged again and again, each time we approach them, we can be sure that we are some place new, just like adding another ring to a tree. This concept became the basis for our logo and visual identity.

In our work together we created a brand identity, communication plan, website copy, a website build, print and digital stationary, a digital signature and a PDF slideshow. Take a peek at some of Monique’s project highlights below.

Are you ready to dive into your brand or communications project?

 

Details

Brand Identity, Website Design & Build, Copy Editing, Print Materials,  & Stationary Suite, Power point Slideshow

Tony Rice

Tony Rice

Dr. Tony Rice is an Educational Consultant with a mission to help teachers close the achievement gap and positively impact every student. Working with Tony was such a joy.

We undertook this project with the goal of launching his brand alongside the publication of his book ‘Closing the Acheivement Gap, a Guide for Teachers.’ Informing Tony’s book and brand were his 36 + years of teaching, being a principal, and completing his PhD while working full-time.

What is immediately apparent about Tony is his humility and passion for his work. We found that strategy was important to us both and were able to quickly work together to create the brand concept. Tony proposed the idea of the water ripple as a logo concept, as a way of illustrating how one small action can create a much larger effect. Tony calls this the 1% principle and teaches about this approach. 

We also created a wordpress website, social media concept and print resources to launch Tony’s new book and services into the world.

Details

Brand Identity, Website Design & Build, Copy Editing, Social Media Concept, Print Materials, Social Media Banners & Stationary Suite

Camrose Women’s Shelter Society

Camrose Women’s Shelter Society

The Camrose Women’s Shelter Society supports women and children in crisis and works toward the vision of communities that are free from violence and abuse. Working with CWSS on the rebrand to support their mission and vision was an honour. I worked with their Executive Director and team (and mine!), as well as their board to approve this project. It was a true team effort with much input from their talented team.

The crocus is symbol of hope, resilience and new life, and the first sign of spring. It is abundant after a fire, has a fur coat and sprouts up through snow.

The prairie crocus is a symbol that all prairie dwellers can connect with. It expresses resilience and has been used as a healing poultice for pain and bleeding.

Using purple in the brand functions as a reference to the first pops of colour against the white snow in early spring and is in keeping with the Family Violence and Abuse Awareness Month.

The three flowers work to symbolize a Mother with children, Community and Stages of growth.

The goal of the website was to make more critical information available to clients and community, offer resources to understand and recognize abuse, connect with clients and feature safe exit features as well as support online donations and event information. Visit the website at www.camrosewomenshelter.org.

Details

Brand Identity, Website Design & Build, Copy Editing, Social Media Concept, Print Materials, Social Media Banners & Stationary Suite

Creative Direction & Design: Lisa

Graphic Design: Ian